Soon, a pair of custom-made sneakers could cost hundreds, instead of thousands. Custom-fitted shoes do more than increase comfort; they can improve performance and even reduce the risk of injury. But made-to-order shoes are also prohibitively expensive: A single foot mold, for example, can cost thousands of dollars. For those who can't spend like a professional athlete, manufacturers are starting to adopt 3-D printing. They're already using the process to make mass-produced sneakers that better ...
Soon, a pair of custom-made sneakers could cost hundreds, instead of thousands. Custom-fitted shoes do more than increase comfort; they can improve performance and even reduce the risk of injury. But made-to-order shoes are also prohibitively expensive: A single foot mold, for example, can cost thousands of dollars. For those who can't spend like a professional athlete, manufacturers are starting to adopt 3-D printing. They're already using the process to make mass-produced sneakers that better ...
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